Infusing Insightful Data for Actionable Presentations

Srividya Parthasarathy

Srividya Parthasarathy

April 17, 2022

Moving beyond simple Charts and Graphs to Visualizing your Data so your Audience Interacts with your Presentation actively.

Data visualization plays a pivotal part in a presentation. Visualization aims at communicating information clearly and effectively to the target audience of the business. Large volumes of data need to be displayed to an audience on multiple occasions – for example, presenting sales figures to directors or displaying research findings to investors, or sharing analytic insights with the corner room and other stakeholders. With 65% of people being visual learners, as studies suggest, providing decision-makers with visual illustrations of data increases comprehension and leads to quicker decisions.

The ever-increasing scalability of data visualization tools implies that huge volumes of unstructured data are no longer a limitation for an industry like legal, finance, banking or consulting. Visualization tools can effectively process large amounts of data and present siloed data together in a client-friendly manner. Beyond the mere presentation of facts, data visualization often uses elements of visual storytelling to communicate a message supported by data, this allows an extra dimension to presentations.

In a nutshell, data visualization can be used for:

  • Making data interactive and easily digestible by breaking them into easily consumable data bytes
  • Identifying trends and outliers within a data set and highlighting critical parts of a data set
  • Narrating a story found within the data set while also reinforcing an argument or opinion

Technology Assistance in Data Visualization on Presentations

While storytelling through data is an art, technology is the science that makes it more appealing and interactive.

Technology helps you interact with your audience on a real-time basis and find out what they have in mind. You can draw, edit, and add content to your presentation by leveraging technology. The reason why this is important is static data often gets out of date by the time reports are generated. So, infusing presentations with real-time insights encourages asking deeper questions.

3D in Presentations

Technology tools allow you to make 3D models for audience interaction. Not only does it make your presentation look savvy, it also holds the audience’s attention longer. Embedding a 3D model into your presentation allows your audience to interact with your presentation. There is a variety of online software available such as Canva, Visme, Pitch, etc., that allows one to present information in an engaging way with text, pictures, audio, and video, however, the rigid templates can make them challenging to work with.

Limitations with Technology Automation

While technology tools are a big presentation booster, they have certain limitations that sometimes make them less efficient. Experts say that some software focuses only on visualization and can’t work with unclean data. There are some tools that set a limit on the size of the data they can ingest. There have been occasions where customers suffered poor service or software crashes resulting from large amounts of data.

Professional Data Visualization Services

This is where Presentation Services by RRD can help customers present complex data relationships, links and determinants within large datasets. Professional visualization services condense a large amount of information into a simple and interactive presentation, allowing easy comprehension of the numbers involved. Outsourcing presentation building eliminates time-consuming internal processes and the need to train people on data visualization tools, saving exponentially on both time and costs.

The flexibility of working with RRD is also manifest in the fact that teams aligned with customers can either be transaction-based or a dedicated one. With 50,000-plus clients and over two decades of experience in creating infographics, RRD is uniquely poised to provide that edge to your presentation.

Presentation experts at RRD offer the following services within the gamut of data visualization:

  • Interpreting data to create a graphic. A page of text and data is decoded with the help of the client and represented as a single visual, an infographic, to tell a story. This is called the conceptualization method and is carried out with the help of client SMEs.
  • If cluttered data is in the form of tables and unformatted charts, RRD’s experts can help with laying out the tables and charts in a cohesive and coherent manner to boost a presentation. If the clients have insights or inferences, their presentations can be enhanced using iconography and imagery.
  • RRD can also help collaborate with the clients’ data teams and build dashboards. Output from data tools like Tableau and Power BI can be infused into client presentations by RRD’s team to make them more dynamic.

With 50,000-plus clients and over two decades of experience in creating infographics, leading outsourcing service provider RRD is uniquely poised to provide that edge to your presentation.