January 28, 2022
A Fortune 500 fintech company with more than a billion global accounts was facing logjams in its marketing material development process. It was seeking a digital solutions partner to help it streamline the process as well as improve the quality and effectiveness of its creative collateral.
Drawing on its technology-driven creative services and rich domain experience, RRD GO Creative™ introduced an end-to-end brand and asset management process to provide the client with easy access to all brand assets. It followed this up with a stringent QC process, which not only saved time but also ensured greater brand control and consistency across all materials. Significantly, RRD GO Creative™ adopted a 24/7/365 Digital Factory approach to service delivery so the client could gain an edge in the era of ‘always-on’.
RRD’s full-spectrum services ensured complete process transparency and brand compliance across communication channels. Once implemented, our Digital Factory helped the client achieve: